Fresh Baked Cakes & Savouries

    Product Range

    We make our own – it’s important

    Why is this important? Well at Ferguson Plarre we’re foodies at heart. You won’t find us buying cakes and savories from bakeries who might also be supplying your local competitor or supermarket, we just think this is plain wrong. We like knowing that Kenneth is baking the pies (he’s been with us for over 45 years). We like knowing that Cory (20 years) is mixing the cheesecakes and we like knowing that Lyn (30 years) is decorating your customer’s precious birthday cakes and we think you will too.

    Most importantly, the only way we can be sure that the best ingredients are being used is by sourcing them ourselves. Otto Plarre didn’t start this business to have us contract out all the important stuff. It’s a key point of difference that protects your investment and that’s something you can take to the bank.

    Products fit for a Queen

    Ferguson Plarre products are made from all Australian, premium quality ingredients using time-tested recipes, some of which have not changed in over 100 years. We use real eggs in our custard tarts, not powder…fresh cream, not mock…we use free-range eggs and our savouries feature hormone-free beef and premium Victorian chicken. Most importantly, customers can taste the difference. Our products have attracted hundreds of awards over the years and as a result of this we’re very proud to have served both the Queen of England and the President of the United States…for real!

    Large Custard Tart
    Sweet Treats From Ferguson Plarre Bakehouses

    Don’t limit yourself

    At Ferguson Plarre you won’t find yourself limited to the latest cupcake or pie trend or to certain times of the day for vital trade. Our full range bakery model ensures that you can take advantage of any new bakery trends while still relying on your ‘bread and butter’ trade from morning through to lunch and dinner.

    Celebrating the everyday

    In addition to immediate consumption, our range extends to functions, catering and celebrations like birthdays where our brand is featured front and centre during people’s most emotionally charged and happy moments. This branding exposure is priceless! Our range includes classic bakery items like hot and cold savouries, small and large cakes, celebration cakes, sandwiches and fresh espresso coffee

    Coffee is Espress-ially important to us

    Coffee - Espress-ially important

    The Ferguson Plarre model is perfectly positioned to take advantage of the fantastic sales & profits generated from coffee, without making it central to our success. Why is this important? To remain relevant and differentiated in a coffee-saturated market, it’s vital that Ferguson Plarre remains a full-range bakery that sells premium espresso coffee and not become a coffee shop that happens to sell cakes. This is important for your investment and ours. 

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