Ferguson Plarre will support you through your entire franchise journey, from your first enquiry through to helping you to to exit the business when the time is right.

Franchisee Training

Our award-winning Training Team will teach you everything you need to know to become a successful franchisee. There’s a lot to learn but you’re in good hands, our Training Team collected the gold award for Best Learning Model – Blended at the prestigious LearnX Live Awards in 2020.

Our extensive training program is specially designed to ensure you start your franchise journey with a great understanding of our business. 4 weeks of formal training are required, taking place in the classroom, online and in-store and you'll need to pass a series of assessments before you can open your store.

Completing our training program will enable you to...

  • Order products, including our celebration cakes
  • Use our point of sale system
  • Practice food safety
  • Recruit and train staff
  • Deliver amazing customer service
  • Be a qualified barista

Operational Support

Property & Projects

We find suitable retail sites, handle lease negotiations and all tenancies. We like to involve our franchisees in the lease renewal process and support them with all property management concerns, to ensure it’s viable for all parties. Our Project Management Team manage all refurbishment, relocations, and new fit-outs to ensure compliance with landlords and building authorities and ensure the fit out is on brand and on budget.


We provide you with accounting tools to help manage your finances. These tools will assist with debtor and creditor management, accounts payable, payroll processing and accounts receivable.


Ferguson Plarre has a dedicated in-house Marketing Team resourced with expert marketers, digital specialists and designers, all working to keep Ferguson Plarre front of mind and engage our guests. They will support you with materials for your store, help you with local area marketing and deliver seasonal campaigns to promote new products.

Business Support

Franchising should be about being in business for yourself but not by yourself. This is why we provide you with a dedicated Business Support Manager. Your Business Support Manager is your first point of contact for all aspects of your business and will provide you with personalised support including recruitment & HR, local area marketing, sales budgeting, performance management, mentoring, problem solving and more.


Our Finance Team is available to discuss the numbers with you and discuss financial performance. Our team have relationship with many banks and financial lenders and can guide you to ensure you are support with your finance needs.

Human Resources

We offer services that allow you to manage your staff. We support you with recruitment, training and tools that allow you to easily manage your teams and pay your employees.