Pick up a card at any of our participating stores and register it here for a free coffee, ready to go as soon as you sign up. Start enjoying the sweet, sweet rewards of membership including:
- - A free coffee (or hot drink) simply for registering your card
- - Buy 5 full priced products and receive the cheapest for free*
- - A voucher for a free, small treat on your birthday
- - Every time you buy 5 hot drinks, the 6th one is our shout
- - Exclusive offers from our online bakery
ALREADY HAVE A CARD?
Please click here to register and receive a free coffee immediately – no strings attached.
DON'T HAVE A CARD?
Pick up a card at any participating outlet, come back here to register it and we’ll automatically load it with a free coffee!
Once you've registered, you’ll be entitled to our famous Bakers Four discount – buy 5 items, get the cheapest free. All day, every day!
THE AMAZING BAKERS FOUR DISCOUNT
It’s super easy. All you need to do is buy 5 of ANY Ferguson Plarre product*, and you'll get the cheapest item for free, all day, every day.
Here are some examples of how it works:
- Buy 5 vanilla slices, and you'll receive one of them for free
- Buy 2 pies, 2 cupcakes and a chocolate truffle, and you'll get the chocolate truffle for free
- Buy 5 family pies, and you'll receive one of them for free
- Buy 5 coffees, and you'll receive one of them for free
*Not valid with other offers or promotions
SWIPE & SAVE
Whenever you visit your local store and buy any delicious Ferguson Plarre Bakehouses product, be sure to hand over your Bakers Four Rewards Club card. From here, we'll make sure your rewards club membership is working for you.
CHECKING YOUR REWARDS CARD
You can login to the Rewards Club page and check your points balance at any time.
We’ll also know how many points you have every time you scan your card so you don't have to keep track. It's easy!
You can also update your personal details easily from your Customer Account which means you will never miss a special offer or a voucher.
WHICH STORES ARE PARTICIPATING?
The following Ferguson Plarre Bakehouses stores are excited to offer you the benefits of our new Bakers Four Rewards Club program and we hope to add more of our stores really soon.
WHY IS IT CALLED THE BAKERS FOUR REWARDS CLUB?
Our founder Otto Plarre sailed to Australia for £18 in 1909 with his three baker mates to start a new life. Only one of them had enough money to come over and very generously offered to pay for his three mates, Otto was one of them. Those ‘Bakers Four’ all started a new life in this lucky country of ours and Otto was forever grateful.
Friends for life and a love of food create the recipe for great memories. That’s why we have named our rewards program “The Bakers Four Club”. It’s a simple way to celebrate friendship…because nothing beats having more to share.